Let S be a projective simply connected complex surface and  be a line bundle on S. We study the moduli space of stable compactly supported 2-dimensional sheaves on the total spaces of . The moduli space admits a ℂ∗-action induced by scaling the fibers of . We identify certain components of the fixed locus of the moduli space with the moduli space of torsion free sheaves and the nested Hilbert schemes on S. We define the localized Donaldson-Thomas invariants of  by virtual localization in the case that  twisted by the anti-canonical bundle of S admits a nonzero global section. When pg(S)>0, in combination with Mochizuki's formulas, we are able to express the localized DT invariants in terms of the invariants of the nested Hilbert schemes defined by the authors in [GSY17a], the Seiberg-Witten invariants of S, and the integrals over the products of Hilbert schemes of points on S. When  is the canonical bundle of S, the Vafa-Witten invariants defined recently by Tanaka-Thomas, can be extracted from these localized DT invariants. VW invariants are expected to have modular properties as predicted by S-duality.

We calculate the dimension of the locus of Jacobian elliptic surfaces over P1 with a given Picard number, in the corresponding moduli space.

This paper focuses on pricing and vertical cooperative advertising decisions in a two-tier supply chain. Using a Stackelberg game model where the manufacturer acts as the game leader and the retailer acts as the game follower, we obtain closed-form equilibrium solution and explicitly show how pricing and advertising decisions are made. When market demand decreases exponentially with respect to the retail price and increases with respect to national and local advertising expenditures in an additive way, the manufacturer benefits from providing percentage reimbursement for the retailer’s local advertising expenditure when demand price elasticity is large enough. Whether the manufacturer benefits from cooperative advertising is also closely related to supply chain member’s relative advertising efficiency. In the decision for adopting coop advertising strategy, it is critical for the manufacturer to identify how market demand depends on national and local advertisements. The findings from this research can enhance our understanding of cooperative advertising decisions in a two-tier supply chain with price-dependent demand.

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