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The Orlicz–John ellipsoids, which are in the framework of the booming Orlicz Brunn–Minkowski theory, are introduced for the first time. It turns out that they are generalizations of the classical John ellipsoid and the evolved Lp John ellipsoids. The analog of Ball’s volume-ratio inequality is established for the new Orlicz–John ellipsoids. The connection between the isotropy of measures and the characterization of Orlicz–John ellipsoids is demonstrated.

The Orlicz Brunn-Minkowski theory originated with the work of Lutwak, Yang, and Zhang in 2010. In this paper, we first introduce the Orlicz addition of convex bodies containing the origin in their interiors, and then extend the Lp Brunn-Minkowski inequality to the Orlicz Brunn-Minkowski inequality. Furthermore, we extend the Lp Minkowski mixed volume inequality to the Orlicz mixed volume inequality by using the Orlicz Brunn-Minkowski inequality.

The conjecture about the Orlicz Pólya–Szegö principle posed in [42] is proved. The cases of equality are characterized in the affine Orlicz Pólya–Szegö principle with respect to Steiner symmetrization and Schwarz spherical symmetrization.

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